Campaigns, Projects & Events

Get a feel for the projects I've lead, campaigns I devised and events I've planned, including snapshots of agendas, venues, guest speakers and locations.

My portfolio is as diverse as the roles I've held and spans over 10 years of work. From developing two loyalty programs to achieve customer loyalty and engagement objectives, to revitalizing a mature brand, I have been fortunate to be exposed to a variety of experiences that have been personally and professionally gratifying.

"I heard the guitarist's fingertips slide up and down the guitar strings.."

Alan Cross became Widex Canada's Sound Ambassador to bring attention to hearing health, and the solutions available within the Widex portfolio.

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Stories We Hear testimonial campaign

This group of individuals submitted their stories to our national contest: Stories We Hear. Each person had their own take on what hearing aids have done for them

Filmed on location: St. John's, Newfoundland

Film production: Centre City Media

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Stories We Hear testimonial campaign

In this candid interview, we learn how something as simple as a hearing aid can have life altering affects. We sat down with Patrick Fowler to hear his story.

Filmed on location: St. John's, Newfoundland

Film production: Centre City Media

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Sound Ambassador Alan Cross

Canadian music history icon, author and broadcaster Alan Cross, partnered with Widex to bring awareness to the importance of hearing health, the significant role sound plays in our lives, the steps we can take to protect our hearing and the solutions available to relieve hearing loss.

Filmed on location: Metalworks Studios, Mississauga ON

Film production: Bang Albino Inc.

Lead Generation

Lead generation campaign to educate hearing aid non-users on available therapeutic strategies to alleviate tinnitus (ringing in the ears) symptoms such as hearing aids.

Social media: FB & IG

PR support: Piot PMR, Toronto Ontario